Job&Internship Posting

About ByteDance Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Helo, and Resso, as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content. About Pico Founded in 2015, Pico focuses on VR/AR products development, aiming to provide superior XR experience through excellent products and eco system.

About Pico Founded in 2015, Pico focuses on VR/AR products development, aiming to provide superior XR experience through excellent products and eco system.

Responsibilities

1. Formulate the annual overseas public relations strategy of the product by collaborating closely with the company's project planning and promoting public relations events and content, to enhance the company's branding impression and reputation;

2. Cooperate with brand strategies to provide public relations support, plan and implement public relations communication according to communication needs, conduct supervision and evaluate the effectiveness of news publicity;

3. Cooperate with the product and marketing team to sort out the core selling points of the product, write press releases, new media communication content and calibrate other external related text content;

4. Research and use new media promotion models and channels for brand promotion and product marketing;

5. Responsible for Pico's English news manuscripts, English news publicity content writing and data sorting, and conduct news publicity supervision and evaluation;

6. Handle public relations crisis management, including online and offline public opinion monitoring of the company's brand, and regular monitoring reports and optimization strategies;

7. Improve the company's overseas media publicity resource library, manage media relations, and establish long-term and stable media cooperative relations.

Qualifications

- Undergraduate, or Postgraduate who is currently pursuing a degree/master, majoring in marketing or communications;

- Bilingual ability in Korean and English, familiar with local culture and skilled in business communication;

- Interest in new media, public relations communication and planning capabilities, strong news sensitivity, and a keen grasp of the media public opinion environment and media topic selection needs;

- Have understanding of public relations concepts, and be familiar with the public relations crisis handling process and response methods;

- Strong adaptability and pressure resistance;

- Familiar with the communication methods of event marketing, SNS, Facebook, Twitter and other overseas social platforms, and can use them effectively.

ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.