Company Name | ByteDance | Date Posted | 2022-07-21 |
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Employment Type | Intern | Business Category | Information Technology |
Deadline | 2022-08-31 | How to Apply | Online application |
Subject | Integrated Marketing Communications intern, Pico | ||
About ByteDance Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Helo, and Resso, as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content. About Pico Founded in 2015, Pico focuses on VR/AR products development, aiming to provide superior XR experience through excellent products and eco system.
About Pico Founded in 2015, Pico focuses on VR/AR products development, aiming to provide superior XR experience through excellent products and eco system.
Responsibilities 1. Collaborate closely with GTM, PR, Digital, channel/retail and other teams to promote and implement special projects such as event marketing, joint marketing, and IP co-branding according to the industry and marketing hotspots. 2. Support resource integration, including but not limited to goal setting, demand collection, overall rhythm, program planning, resource integration, marketing gameplay and communication point design, capable of identifying project schedule risks and solving problems, etc.; 3. Calibrating and utilizing integrated marketing, tone of voice, market media environment to put forward a matching media combined strategy, based on the actual situation and the effect of re-order;
Qualifications - Undergraduate, or Postgraduate who is currently pursuing a degree/master, majoring in marketing or communications; - Bilingual ability in Korean and English, familiar with local culture and skilled in business communication; - Strong external communication skills, interested in communicating with celebrities, brand IP partners, etc., - Strong C-end user perspective (user insight and market analysis ability), able to point out market opportunities based on consumer demand insight and market opportunities, and be competent as a project manager in more complex integrated marketing activities.
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